After nearly two years of focusing solely on Google Apps, we’ve decided to expand our vision beyond Apps and to the cloud at large. While organizations initially migrate to the cloud to gain collaboration, cost savings and scalability, once there they often find a lack of management and security capabilities. Cloud enabled companies are therefore forced to cobble together multiple management and security tools from various vendors or even build their own custom solutions to simply oversee the applications they rely on every day.
Today, we’re aiming to solve this dilemma by providing a single pane through which IT administrators can manage and secure their entire cloud application stack. To help us do so, we’ve closed a $6 million Series B round of funding from existing investors including Flybridge Capital Partners, Greycroft Partners, TriBeCa Venture Partners and BLH Venture Partners, bringing our total investment to $13.25 million.
This latest investment will go towards growing our existing engineering team to accelerate Google Apps … Read more →
Today marks a major milestone in BetterCloud’s history – we’ve taken the beta tag off of FlashPanel. Earlier this morning I wrote an email to the team here to reflect a little (or a lot) on what the last two years have been like and what we can look forward to in the coming months and years. Because there are so many people who have supported us along the way (customers, partners, investors, peers, family, friends or just those rooting for us) I thought it would be worthwhile to publish the internal email on our blog. It’s long, and if you’d prefer to get the details about the launch of our enterprise plans, you can check out the press release here. We’re looking forward to this next chapter.
Today is an important day in our company’s short, yet very eventful, history. Taking the beta tag off of FlashPanel is a big move for us. Literally overnight we’ve changed how BetterCloud is viewed … Read more →
Prior to founding BetterCloud, a number of team members were working at a large Google Apps reseller. It was there that we learned the specific needs of each party in the Google Apps ecosystem: end users, admins and resellers.
Once we founded BetterCloud, we initially set out to meet the needs of IT admins, which we felt were the most pressing. Admins were asking for everything from user management, Drive security and much more, so we delivered this functionality with FlashPanel.
To help broaden the distribution of FlashPanel, we began working with Google Apps resellers from around the world. We spent a considerable amount of time training resellers on FlashPanel and ended up speaking with dozens of deployment and support specialists regarding the application’s functionality and Google Apps account management in general.
Through these interactions we realized that many of the needs we ourselves had back in our reseller days were still prevalent. In fact, as the resellers’ businesses matured over the years – specifically in the … Read more →
18 months ago googlegooru.com was little more than an idea and a tiny site. Originally inspired by Khan Academy, which started as an educational YouTube channel, we hoped Gooru would become the go to source for everything Google Apps related. Unsure if the site would gain broad adoption, Gooru started as a side project for our Director of Marketing, Taylor Gould. In the early days, he’d post one Gooru video a week, if that, and send it out to the community, a few die hard Google fans.
Over the course of the next six months, Gooru gained some incredible traction within the Google Apps community; we’d amassed more than one thousand followers on Google+ and had just as many subscribers to our newsletter. We realized there was a huge need for content about everything related to Google Apps and decided to put a full time resource behind the site. Read more →
Last year’s launch of FlashPanel coincided with the launch of our support site, which over the course of the year expanded to include over 200 how-to articles, a robust community forum and a feature request portal. The support site also functioned as the primary point of contact between our customers and support team.
Now, just as FlashPanel has evolved and matured into a truly enterprise-ready product, we’re relaunching the support site as the BetterCloud Help Center, to provide an even better experience for our growing customer base.
I sat down with Michael Stone, who heads up customer support efforts at BetterCloud, to learn more about the redesign.
Gail: Why was redesigning the support site so important?
Mike: The support site, now the BetterCloud Help Center, is really the first point of contact between the support team and our customers. It was important that we make the site as easy to navigate and as accessible as possible. … Read more →
Since our founding in November 2011, we’ve grown from a team of 8 to a company of more than 40 people working out of two offices along the east coast. In fact, just last week, we added four new members to our rapidly expanding team, including Bart Hacking, as our CFO.
Bart has been a member of the New York tech community for the last 8 years (basically since before there was a true New York tech community) and was most recently VP of Finance at Clickable, acquired by Syncapse Corp. last year. You can read more about Bart’s professional background here.
To gain a better understanding of his take on the New York tech community, why he joined BetterCloud and what he’s looking forward to, I sat down with Bart to ask some hard hitting questions.
Gail: Can you tell me a little bit about yourself, something I wouldn’t learn from reading your bio?
Bart: My wife and I live in New Jersey … Read more →
Today, I am pleased to introduce paid plans for FlashPanel, which will go into effect September 12. For those of you who were customers back in February, you’ll remember the survey we sent regarding pricing – we read every single response (upwards of 2,700) and have taken that feedback to heart. This feedback has helped to ensure that our plans are affordable, simple and most importantly provide value to our users.
Table of Contents
Why Now Pricing Plans Pricing Explained What’s Next Final Thoughts Why Now
It was never a question of if we would introduce paid plans, but when. And it was always our foremost consideration to only start charging for FlashPanel when we could provide paying customers with the level of functionality they need and the support they deserve.
In fact, when we launched FlashPanel in the Marketplace last July, we knew we would be incurring the cost of providing a product to tens of thousands of domains for … Read more →
It’s an exciting time here at BetterCloud. This year’s crop of summer interns will be joining us Monday and we’ve been preparing for the last week or so to make sure we’re ready come 9 AM. We’ve ordered new desks and chairs, fully stocked the kitchen and, most importantly, provisioned new Google Apps accounts.
Our interns are truly an integral part of the day to day at BetterCloud and with summer being so short, we need to make sure they get up to speed quickly. To both prepare for their arrival and train our new team members, we rely heavily on the cloud.
First and foremost, Google Apps, the platform on which our entire company is run, helps us onboard interns quickly. We’re able to instantly purchase new licenses through the Google Apps Admin Console and create accounts on the spot.
Once the Google Apps accounts are created, we’re able to provision relevant third-party applications on a user by user or OU … Read more →
Last week, BetterCloud’s New York team spent the week at our Atlanta office in the Atlanta Tech Village and it inspired me to put my thoughts about the city and the tech scene down in a blog post.
BetterCloud has always had two homes, one in New York City and the other in Atlanta. We knew from the beginning keeping the offices and teams connected would be a challenge, but after more than a year and a half of working at both ends of the east coast, we’ve maintained our groove. Our dev team calls Atlanta home while Marketing, Support and our leadership team have established BetterCloud’s headquarters in the Big Apple.
Atlanta has always had a special place in my heart – I graduated from Emory and spent 7 years working in the city before moving back to New York. Atlanta has incredible engineering talent, great schools, restaurants and culture, but the city’s underdeveloped VC scene has caused too many good technologists and … Read more →
Since founding BetterCloud in November 2011, our team has more than doubled and we’re still growing! Before the end of the year, we have plans to double the size of both our development and customer advocate teams in Atlanta and New York City respectively.
What’s Propelling Our Growth?
We’ve built a great product, used by more than 17,000 organizations with 7.5 million users, but there’s still so much to be done. In the next sixth months, we plan to release an entirely new UI, formally introduce a new management console for Google Apps resellers and roll out paid plans for FlashPanel, our flagship product — and much more.
Bolstered by the support of our growing customer base and a recent round of Series A funding, we’re moving full speed ahead with team BetterCloud.
What Makes a Great Team Member?
Our team members are:
Hard working Smart Passionate … Read more →